Newport Arts Festival

Organization Name:
Looking Upwards, Inc.
City & State:
Describe your creative piece – what is it and what has it been used for, and why is it innovative?
This is a poster for the Newport Arts Festival. It has been used for the promotion of the festival. I believe the design is innovative for an arts festival that had a lot of information to convey.
What issue or problem were you working to address with this piece?
We were trying to create a brand for the festival, which is in it's fourth year. Previously we did not have a logo and our posters were crammed with a lot of information that wasn't always clear to the reader.
How has your submission successfully impacted your organization’s ability to solve this issue/problem?
This poster was created using our new logo that was developed helping to give the festival a "branding" look. It also utilizes a clean look while still having a lot of information to convey.